Monday, September 17, 2007

Video Killed the Blog Star?

Kevin O’Keefe at LexBlog recently posted on the notion that video might, in part, replace text based blogging. I can’t imagine that even a small percentage of bloggers, particularly lawyer bloggers, will adopt a video-based posting model. The truth is that most bloggers don’t have the presence or production values to make me watch more than a few seconds of a video post. It would take you twice as long to watch a video of me saying what you’re reading now and I would probably come off poorly...I’m no Brian Williams. That’s not to say that you shouldn’t post a video or two online, but make sure they’re not off-the-cuff and that you meet some basic production standards.